“Love, Sareh,” the Fall 2024 collection by Sareh Nouri is the New York-based designer’s dreamy tribute to brides. This gorgeous edit of timelessly elegant gowns features delicate floral details (think Alencon lace and three-dimensional appliques) and stunning draping.
“Our new campaign is a love letter from me to each one of you, our beautiful brides. It’s a romantic narrative, told through the lens of a dreamy location and a classic studio—a subtle nod to the extraordinary voyage every woman undertakes, from childhood to womanhood, to that perfect wedding day. Along this journey of love, we’ve carefully curated the details that your heart encounters. From the costumes and jewels of dress-up days to the allure of delectable cakes, from the cherished pets who were often our first love to the final touch of that ultimate wedding cake, and an ode to the enduring beauty of flowers, our campaign captures it all.”
CREDITS
Agency: Moses Media, Inc. @deborahsmoses | Creative Director: Deborah Moses @deborahsmoses | Photographer: Walter Chin @walterechin | Videographer: Alberto Caruana @albertocaruana_producer | Producer: Mahalia Watson for Moses Media, Inc. @mahaliawats | Hair: Chuck Amos @chuckielovehair | Makeup: Mariel Barrera @mariel_barrera | Stylist: Anya Ziourova @anyaziourova | Props/Set Design: Stockton Hall @stocktonhall | Cakes & Pastries: Ladurée Paris @ladureeus & AnnTremet Cake @anntremet | Select accessories: Erin Rhyne @erinrhyne | Jennifer Behr @jenniferbehr